We are delighted to announce the acquisition of CoinJoos.com, an online books retailer. Our vision is to be the largest e-commerce company in India and books will be a critical area of focus for us. This acquisition provides us with capabilities to offer customers a world class Internet shopping experience for books and e-books in the next few months. CoinJoos brings with it a catalog size of nearly 10 million+ books and a team that has deep domain expertise in this specialized area. The current books market (both offline and online) is under served in many ways, most notably in books selection, recommendations, pricing and speedy deliveries to customers. HomeShop18 is a pioneer in e-tailing in India; our web site is growing phenomenally, at the rate of 312% YoY, with a monthly reach of over 1.4 million unique visitors, per comScore Inc., June 2011 data. Together with our TV shopping business, we have unmatched reach. We are investing heavily in technology, warehousing and logistics capability to provide high quality shopping experience to Indian consumers. Do have a look at our existing catalog (beta) of more than 7 million books, this will get vastly improved in the next few months, so watch the space! http://books.homeshop18.com/books/category:8847/
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